Creative Director
Currently concepting at
Experience: Apple I Meta I VML I Leo Burnett I Zubi
Clients: Apple I Meta I beIN Sports I Directv I Ford I Allstate
Wendy's
Get in touch
About me
Creative Director
Currently concepting at
Experience: Apple I Meta I VML I Leo Burnett I Zubi
Clients: Apple I Meta I beIN Sports I Directv I Ford I Allstate
Wendy's
Get in touch
About me
Logo Kickin’ Billboards
We made Apple TV synonymous with soccer by turning our iconic Apple logo into a soccer ball, combining it with dynamic photography from 29 MLS superstars.
#ArtDirection #OOH #Campaign
The Home of Leagues Cup
Leagues Cup is North America's biggest soccer tournament. To celebrate MLS vs. Liga MX, we teamed up with Mexican artist Raul Urias to create a unique visual language.
We brought it to life with hero art and a film, shared by Leo Messi, Peso Pluma, and the tournament's biggest stars. On social, we designed 77 bespoke posters—one for each match—shared across players' and clubs' feeds.
#Film #Social #Campaign #ArtDirection #Design
Wendyverse
We brought a Wendy’s restaurant into every living room by creating an immersive VR world that placed the consumer at the center of the experience. The Wendyverse is the first branded virtual reality experience created in Meta’s Horizon Worlds.
The campaign won bronze at the NYF awards.
#VR #AR #Metaverse #Social #Campaign
The Farewell Jersey: The first jersey ever signed through IG
We gave fans in the USA the opportunity to sign a Farewell Jersey through Instagram as a parting gift to be given to Barcelona's soccer player Andrés Iniesta on behalf of his fans in the US.
The campaign won Silver at the Clio awards.
#Social #Campaign
Bed Time Stories
With 'El Clásico' being played at 4 AM PST, we transformed beIN Sports programming and social media into sleep-inducing platforms to help US fans go to bed early and wake up for the game.
The campaign won Gold & Silver at the Clio awards.
#Social #Campaign